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Google wants technology to “step out of the way” as developers integrate it into everyday life. That’s per Timothy Jordan, developer advocate on Project Glass, speaking to i/o Conference attendees Thursday. It means major changes in online advertising for agencies and those developing apps and utilities, but what do brands need to know?

Executives at [...]

May 15, 2013 at 10:32am ET by

In an update on the early progress of the transition to enhanced campaigns last night, Sridhar Ramaswamy, SVP, Ads and Commerce at Google — and the lead on enhanced campaigns — said that close to two million campaigns have been set to enhanced. That’s up from [...]

If you use TweetDeck as a dashboard for your Facebook activity, that will end Tuesday. On May 7, as promised, TweetDeck will discontinue support for Facebook feeds.

The removal of Facebook support has been planned for some time. In early March, the service publicly said it would stop supporting Facebook at the same time it [...]

Google AdWords Enhanced Campaigns Now Let Advertisers Highlight Their Google+ Follower Count, Get Improved In-App Targeting
by TechCrunch|April 22, 2013

Google+ is finding its way into every Google product and AdWords is no exception. Starting today, AdWords advertisers can easily highlight their Google+ follower counts in their enhanced campaigns. On [...]